【Support Achievement】Exhibition Support at German Trade Show
We supported our client's exhibit at ANUGA - a massive 5-day trade fair in Cologne, Germany (Oct 4-8).
It was a great opportunity to gain exposure in front of 140,000 visitors from around the world. We also observed how foot traffic varied significantly depending on the location, a key insight for planning future booth placements.
Furthermore, we noticed that product presentation and sampling methods greatly influenced visitor engagement. We'll continue to refine our approach to attract more business discussions in the future.
